Local Internet Marketing & Searches
Local Targeted Traffic…
What Every Small Business Owner
Ought to Know About Local Online Searches…
“70% of U.S. households now use the Internet as an information source when shopping locally for products and services as compared to 45% usage of the yellow pages.” (Source: The Kelsey Group)
Findings also suggest the Internet is poised to surpass newspapers as a local shopping information resource.
For years the dominant force in local marketing & targeted traffic was the Yellow Pages
“You weren’t considered a legitimate business or threat to your competition,
unless you were listed in the Yellow Pages!”
This “old fashioned” marketing method is changing fast as the statistics show…
Of the 70% of US households that search for a product or service online, 62% of them will end up making a purchase based on the information they found online!
If this startling fact alone doesn’t peak your interest in mining gold from Local Targeted Traffic then consider this:
- 92% of Internet Users State the Internet is a Good Place to Go to Get Everyday Information.
- 82% of Internet Traffic Starts at a Search Engine (Google, Yahoo, MSN).
- 80% of all home buyers start with the Internet
- 54% of Americans have substituted the Internet for their local phone book
Further findings suggest that Local Internet Searches are poised to surpass newspapers as a local shopping information resource – The Kelsey Group reports that 27% of all searches were for local information!
Local targeted traffic will drive customers to your business!
Online buyers prefer to shop locally whenever possible: 75% of Internet Users have looked for product & services within an area close to their home or business – these people are looking to BUY!
Is your business ready to capitalize on these local searches?
When a customer searches online in your local area for a product or service – do they find you or your competitor?
You’re leaving money on the table if they don’t find YOU!
Even a small Internet presence can skyrocket your business!
If you want to win the Local Search Wars and capture this targeted traffic you must be found where they are searching!
Contact us today for a FREE Consultation!
It’s not a matter of IF the Internet will affect your business, but WHEN!
A strong, online presence that captures local targeted traffic is critical for all small businesses!
